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Paul Bragg, the original founder and health crusader, opens one of the first health food stores in the U.S

It's easy to think that the health food movement is a new phenomena that began decades ago. But in fact, it goes way back. In 1921, the first health food store opened in America and it is still going strong. Paul Bragg, the famous founder and health crusader, opened his first health food store called the Health Food Store in New York City. The store was later renamed to the Natural Food Store and still exists to this day.

With the rise in popularity of the word "detox" and the rapid increase in many kinds of detox products, it appears that more people are interested in health and fitness than ever before. Now, even the fad diets such as the ketogenic diet and intermittent fasting have become mainstream and have taken the world of health and fitness by storm.

If you are looking for a healthy alternative to the American diet, you should try a diet rich in raw fruits, vegetables, nuts and seeds. The importance of a diet rich in these foods is well documented and they carry a wide variety of health benefits.

New Supplements!

We are so proud and thrilled to announce the expansion of our wellness line. Bragg packs over 100 years of wisdom in every capsule. Our science-backed products are made with thoughtfully selected, plant-forward ingredients for vibrant living. Try them today!



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